Our story

We began with #LightItBlue – a campaign that prompted hundreds of landmarks and iconic buildings around the world to illuminate blue as a gesture of gratitude to all healthcare heroes and key workers.

With #MakeItBlue we’re inviting people everywhere to get creative and showcase their talents. We’ve galvanized communities across six continents to turn the internet blue with videos, images and messages of hope and positivity.

And now we’ve formed MAKEITBLUE CIC – a community interest company dedicated to raising funds for mental health charities. As live event professionals, our mission is to support industry colleagues in need, while promoting mental health awareness through arts, entertainment and cultural projects.

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